Kano
·Game Development
Growth Marketer
About this role
Kano, a remote-first mobile game studio, seeks a Growth Marketer to drive player acquisition across their portfolio of free-to-play games. You'll manage a $100K+ monthly ad budget, run campaigns on Meta Ads and Google UAC, and collaborate with senior UA and LiveOps teams to scale games profitably.
Must have
1-3 years of digital marketing experience with paid social or app/mobile campaigns
Hands-on experience managing campaigns on Meta Ads and/or Google UAC
Comfort reading performance data and curiosity about drivers of results
Strong attention to detail and experimentation mindset
Clear communicator who thrives in remote-first teams
Eagerness to learn mobile free-to-play user acquisition
Must be currently living in and legally eligible to work in Canada
Technologies
Responsibilities
Manage and optimize paid user acquisition campaigns across Meta Ads and Google UAC
Own day-to-day management of a $100K+ monthly ad budget with daily optimizations
Support retargeting and re-engagement campaigns to improve player LTV
Help set up and manage creative tests across static, video, and playable ad formats
Track and report on core UA metrics including ROAS, CAC, retention, and LTV
Build and maintain dashboards in AppsFlyer and internal BI tools
Set up and analyze A/B tests across creatives, audiences, and geos
Partner with LiveOps marketing team to develop and iterate on ad creatives
Support ASO efforts including keyword testing and metadata updates
Benefits
Amenities
Recruitment process
Reports to Senior UA Growth Manager / Marketing Lead
BC preferred but remote across Canada
In-person attendance required 2-6 times per year
Clear path to grow into senior growth marketing roles
Direct mentorship from experienced UA leaders
Results-driven company with compassionate culture
Small teams with challenging problems and autonomy
